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Who are we?

Next generation data analysis and tools for real world solutions

Founded in 2010 as a spinout from the University of Reading, CountingLab are experts in advanced artificial intelligence. We create, translate, develop and apply cutting-edge techniques from the research community into commercial solutions to solve real world problems.

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Our Story

At CountingLab, we stand at the forefront of innovation, transforming the landscape of data analytics by harnessing the power of advanced mathematics to address real-world challenges. Our expertise lies in bridging the gap between the latest research and the dynamic needs of today’s organisations. We specialise in Artificial Intelligence (AI) techniques with a range of applications including computer vision, forecasting, social media analysis and more.

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Our commitment goes beyond the theoretical—into the tangible realm where data becomes a strategic asset. 

Our multi-disciplinary approach leverages a comprehensive suite of methodologies, such as ensembling deep learning, heuristics, and agent-based modeling, ensuring that each solution is as unique as the challenges it meets.

At CountingLab, we don’t just analyse data—we bring it to life, turning complex models into actionable strategies that drive progress and performance.

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©2025 by CountingLab. 

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